How does Google Search work?

How does Google Search work? Learn how Google detects, crawls, and distributes websites.

How does Google work? The following is a short description and a detailed description of how Google works. Google takes information from a variety of sources, including Websites, User-submitted content, such as user content submitted in Google My Business and Maps, Book Content Scanning, Public Databases on the Internet, and more. However, this page will focus on the site.

Data collection

The first step in this process is to find the pages that exist on the web. Google doesn’t keep a central category of all sites, so we have to constantly search for new pages and add them to the list of known pages. Google knows some pages because we’ve visited them before. Google finds other pages when visiting a link from a page that already knows a new page. In addition, we also detect some other pages when the site owner submits a list of pages (site diagrams) for Google to crawl. If you’re using a managed web hosting provider (such as Wix or Blogger), they can ask Google to crawl every page you’ve just created or updated.

When a page’s URL is discovered, Google visits or crawls it to find out what’s on it. Google displays the page and analyzes both text and non-text content as well as the overall image layout to determine its location in Search results. The more you understand your site, the more Google can show it to people who are searching for your content appropriately. To improve the results of your site crawl, do the following:

Verify that Google can access pages on your site and that they display properly. Google visits websites as anonymous users (users without passwords or information). Google also needs to see all images and other elements of the page to be able to properly understand the content on the page. You can quickly check by entering the page URL into the Mobile Friendliness Checker. If you’ve created or updated a page, you can send an individual URL to Google. To let Google know about multiple new or updated pages at the same time, use a site map.

If you ask Google to crawl only one page, specify it as your homepage. For Google, the homepage is the most important page on your site. To help Google crawl the entire site, make sure that the homepage (and all pages) contain a clear menu that links to all important sections and pages on your site. This menu makes it easy for users (and Google) to move within your site.

For small sites (less than 1,000 pages), you only need to let Google know about your homepage, as long as Google can access all the other pages by following the link starting from the homepage. Link a page that Google already knows about your page. However, keep in mind that Google won’t visit links in ads, links you pay for in other sites, links in comments, or other links that don’t follow Google’s Site Governance Guidelines.


Once a page is found, Google will try to find out what it’s about. This process is called indexing. Google analyzes the content of the page, saves the embedded images and video files on the page to a library, and tries to learn the page differently. This information is stored in Google’s index – a huge database stored in a lot of computers.

To improve your site indexing results, do the following: Create a concise, meaningful page title. Use page headlines to communicate the topic of the page. Use text instead of images to convey content. (Google may understand some images and videos, but not as well as for text.

Delivery (and ratings)

When a user enters a search phrase, Google tries to find the most relevant answer from our index based on a variety of factors. Google strives to identify the highest quality responses and considers factors that will provide the best user experience and the most relevant answers, such as the user’s location, language, and device (computer or phone). For example, searches for “bicycle repair shops” will show different answers to users in Paris and users in Hong Kong. Google doesn’t accept money to rank pages higher, and the ranking process is done by the program.

To improve the delivery and ranking of your page, do the following: Designed for your page to load quickly and mobile-friendly. Include useful content on your site and update it regularly. Follow google’s Web governance guidelines to make sure you provide a good user experience. Read more tips and best methods in our SEO Handbook. You can find more information here, including the guidelines we provide to the quality reviewer to ensure that we are delivering high-quality results.

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